Sunday, February 7, 2010

Love Is in the Air at Whataburger


Whataburger is celebrating Valentine’s Day with a special ‘I love Patty Melt’ deal from 5 to 10 p.m. on Sunday, February 14th. When a couple visits a Whataburger, they can purchase a Patty Melt Whatameal and receive a second meal free with dine-in purchase. Whataburger’s consumers can log onto their Web site to ask their Valentine to join them for an ‘I Love Patty Melt’ night with an e-vite. Couples’ stories detailing how they met at Whataburger make this campaign heartfelt and add an explanation of consumer's engagement with the brand in a different way.

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